1. Introduction.
These Website Standard Terms And Conditions (these “Terms” or these “Website Standard Terms And Conditions”) contained herein on this webpage, shall govern your use of this website, including all pages within this website (collectively referred to herein below as this “Web-site”). These Terms apply in full force and effect to your use of this Website and by using this Website, you expressly accept all terms and conditions contained herein in full. You must not use this Website, if you have any objection to any of these Website Standard Terms And Conditions. This Website is not for use by any minors (deﬁned as those who are not at least 18 years of age), and you must not use this Website if you a minor.

2. Intellectual Property Rights.
Other than content you own, which you may have opted to include on this Website, under these Terms, Launchsmith, LLC and/or its licensors own all rights to the intellectual property and material contained in this Website, and all such rights are reserved. You are granted a limited license only, subject to the restrictions provided in these Terms, for purposes of viewing the material contained on this Website.

3. Restrictions.
You are expressly and emphatically restricted from all of the following:
1. publishing any Website material in any media;
2. selling, sublicensing and/or otherwise commercializing any Website material;
3. publicly performing and/or showing any Website material;
4. using this Website in any way that is, or may be, damaging to this Website;
5. using this Website in any way that impacts user access to this Website;
6. using this Website contrary to applicable laws and regulations, or in a way that causes, or may cause, harm to the Website, or to any person or business entity;
7. engaging in any data mining, data harvesting, data extracting or any other similar activity in relation to this Website, or while using this Website;
8. using this Website to engage in any advertising or marketing; Certain areas of this Website are restricted from access by you and Launchsmith, LLC may further restrict access by you to any areas of this Website, at any time, in its sole and absolute discretion. Any user ID and password you may have for this Website are conﬁdential and you must maintain conﬁdentiality of such information.

4. Your Content.
In these Website Standard Terms And Conditions, “Your Content” shall mean any audio, video, text, images or other material you choose to display on this Website. With respect to Your Content, by displaying it, you grant Launchsmith, LLC a non-exclusive, worldwide, irrevocable, royalty-free, license to use, reproduce, adapt, publish, translate and distribute it in any and all media.
Your Content must be your own and must not be infringing on any third party’s rights. Launchsmith, LLC reserves the right to remove any of Your Content from this Website at any time, and for any reason, without notice.

5. No warranties.
This Website is provided “as is,” with all faults, and Launchsmith, LLC makes no express or implied representations or warranties, of any kind related to this Website or the materials contained on this Website. Additionally, nothing contained on this Website shall be construed as providing consult or advice to you.

6. Limitation of liability.
In no event shall Launchsmith, LLC, nor any of its ofﬁcers, directors and employees, be liable to you for anything arising out of or in any way connected with your use of this Website, whether such liability is under contract, tort or otherwise, and Launchsmith, LLC, including its ofﬁcers, directors and employees shall not be liable for any indirect, consequential or special liability arising out of or in any way related to your use of this Website.

7. Indemniﬁcation.
You hereby indemnify to the fullest extent Launchsmith, LLC from and against any and all liabilities, costs, demands, causes of action, damages and expenses (including reasonable attorney’s fees) arising out of or in any way related to your breach of any of the provisions of these Terms.

8. Severability.
If any provision of these Terms is found to be unenforceable or invalid under any applicable law, such unenforceability or invalidity shall not render these Terms unenforceable or invalid as a whole, and such provisions shall be deleted without affecting the remaining provisions herein.

9. Variation of Terms.
Launchsmith, LLC is permitted to revise these Terms at any time as it sees ﬁt, and by using this Website you are expected to review such Terms on a regular basis to ensure you understand all terms and conditions governing use of this Website.

10. Assignment.
Launchsmith, LLC shall be permitted to assign, transfer, and subcontract its rights and/or obligations under these Terms without any notiﬁcation or consent required. However, you shall not be permitted to assign, transfer, or subcontract any of your rights and/or obligations under these Terms.

11. Entire Agreement.
These Terms, including any legal notices and disclaimers contained on this Website, constitute the entire agreement between Launchsmith, LLC and you in relation to your use of this Website, and supersede all prior agreements and understandings with respect to the same.

12. Governing Law & Jurisdiction.
These Terms will be governed by and construed in accordance with the laws of the State of California, and you submit to the non-exclusive jurisdiction of the state and federal courts located in California for the resolution of any disputes.

Effective as of November 1, 2016.

This privacy policy discloses the privacy practices for www.launchsmith.com. This privacy policy applies solely to information collected by this web site. It will notify you of the following:
1.What personally identiﬁable information is collected from you through the web site, how it is used and with whom it may be shared.
2.What choices are available to you regarding the use of your data.
3.The security procedures in place to protect the misuse of your information.
4.How you can correct any inaccuracies in the information.

Information Collection, Use, and Sharing
We are the sole owners of the information collected on this site. We only have access to/collect information that you voluntarily give us via email or other direct contact from you. We will not sell or rent this information to anyone.
We will use your information to respond to you, regarding the reason you contacted us. We will not share your information with any third party outside of our organization, other than as necessary to fulﬁll your request.
Unless you ask us not to, we may contact you via email in the future to tell you about specials, new products or services, or changes to this privacy policy.

Your Access to and Control Over Information
You may opt out of any future contacts from us at any time. You can do the following at any time by contacting us via the email address or phone number given on our website:
• See what data we have about you, if any.
• Change/correct any data we have about you.
• Have us delete any data we have about you.
• Express any concern you have about our use of your data.

Security
We have appropriate security measures in place to prevent unauthorized access to the information that we collect online.

Cookies
We use “cookies” on this site. A cookie is a piece of data stored on a site visitor’s hard drive to help us improve your access to our site and identify repeat visitors to our site. For instance, when we use a cookie to identify you, you would not have to log in a password more than once, thereby saving time while on our site. Cookies can also enable us to track and target the interests of our users to enhance the experience on our site. Usage of a cookie is in no way linked to any personally identiﬁable information on our site.

Surveys
From time-to-time our site requests information via surveys. Participation in these surveys is completely voluntary and you may choose whether or not to participate and therefore disclose this information. Information requested may include contact information and demographic information. Survey information will be used for purposes of monitoring or improving the use and satisfaction of this site.

Updates
Our Privacy Policy may change from time to time and all updates will be posted on this page.
If you feel that we are not abiding by this privacy policy, you should contact us immediately via telephone
at +1-415-806-6023 or via email at info@launchsmith.com.
Effective as of November 1, 2016

SELF ASSESSMENT

Please choose the best answer to the following statements for your upcoming launch.
After you submit, you will receive your assessment compared to peers and launch excellence benchmarks.

Strategy

Disagree

Neutral

Agree

1. The new product’s objectives and goals are clear throughout the organization

2. Senior management is aligned on the new product’s market opportunity, differentiation, and positioning.

3. Target customers are eager for this product.

4. The salesforce is eager to sell this product.

5. Company employees are enthusiastic about the launch.

6. Strategic focus areas critical to launch success (i.e. “must wins”) have been chosen.

7. Senior management is aligned on key milestones for launch.

Execution

Disagree

Neutral

Agree

8. A Steering Committee comprised of senior leaders of key departments is actively and visibly supporting the launch.

9. A Launch Team comprised of cross-functional experts is executing the launch.

10. 90% or more of the Launch Team has had some experience launching products.

11. A dedicated Launch Manager is orchestrating the Launch Team.

12. Clear roles, responsibilities, and a decision-making process exists.

13. A launch plan is established with activities, deliverables, owners, and due dates.

14. Best practices are included in the launch plan from past launches and/or industry benchmarks.

15. A command center is established for team collaboration and tracking activities, deliverables, ownership and progress.

16. Launch readiness is quantiﬁed and shareable to keep deliverable progress transparent and on-track.

17. Pre-launch metrics (KPIs) with goals are established, tracked, and reported.

18. Major risks have been identiﬁed with mitigation plans in place.

19. Approximate time left until product launch (ﬁrst shipment to customers).

24 to 18 months

18 to 12 months

12 to 0 months

Submit

LAUNCH ASSESSMENT

Your self-assessment is indicated by the bars below. The bar color represents your assessment versus launch excellence benchmarks. The “•” represents your peer group.

Time until launch:

24 to 18 months

Strategy

Objectives and goals set

•

Senior management alignment

•

Customer enthusiasm

•

Salesforce enthusiasm

•

Company enthusiasm

•

Strategic focus areas chosen

•

Key milestones alignment

•

Execution

Steering committee operational

•

Launch team operational

•

10.

Launch experience on team

•

11.

Launch leadership for team

•

12.

Launch plan with executional details

•

13.

Clear roles, responsibilities, and
decision-making process

•

14.

Best practices infused into plan

•

15.

Command Center for monitoring launch

•

16.

Launch readiness dashboard

•

17.

Pre-launch metrics with goals

•

18.

Mitigation plans in place

•

This assessment is self-reported and directional. Given your timeframe until launch, focus should be on improving the red and yellow areas. Launchsmith can help. Contact us at info@launchsmith.com to learn more.

Successful delivery!

Email me these results or Download PDF